Google says it will dramatically ramp up the storage available with its Gmail Web-based e-mail service, raising the bar for rivals in the sharply competitive business for the second time in a year.
The Mountain View, Calif.-based Web giant on Friday plans to double the free storage on Gmail from 1GB to 2GB, said Georges Harik, Gmail product management director. After that, Google will add a yet-to-be-determined amount of extra storage daily, with no plans to stop.
The move highlights the seemingly inexhaustible storage needs of a small group of heavy e-mail users, and the sharply falling costs of online storage. Lifting predefined storage caps for Web-based e-mail could have broader ripple effects, Harik said, changing the way people think about quotas from something that is set in advance to something that grows with the user.
This morning my Gmail account said this: “You are currently using 46 MB (3%) of your 1566 MB.” What? 1566MB? It should only be 1000MB. So I finally got around to reading my favorite tech news sites and discovered that the extra storage is part of Gmail’s 1st Anniversary “gift” to its users. Well! It’s kind of a slap to Yahoo & Hotmail who made such a big deal about finally ramping their storage up to 1GB to match Gmail. Heh…I’m enjoying this, geek that I am!